What is Toyota’s target market?

Question

I am doing a dissertation of Toyato company analysis, can someone tell me what is Toyota's target market? Thanks

Answer 1

Cheapskates! People think they are making a wise choice because they had a good rep once but now they are in ruins. Another worldwide recall this year already. Ha ha!

Answer 2

Toyota Target Market

Answer 3

Toyota's target market is the entire world of people, from age groups 16-80 and above. They created the Solara to put some sportyness into the Camry, and they had the Celcia as a sporty car. They also make trucks to be able to cruise off road, with the FJ Cruiser, 4Runner, and Land Cruiser. They make cars designed to improve gas mileage and be better for the enviroment with the Prius. They make dependable, long lasting (no matter what the haters say), economical sedans that are affordable, such as the Camry and Corolla. They make hard working pickups with the praised Tundra and the smaller Tacoma. They create family friendly cars that carry a lot while still being economical with the Sienna and Highlander. They create small cars that can be used for small trips like the Matrix. They are marketed to so many people, and they are so well known that their cars can be used around the spectrum.

Answer 4

Hi

jenny

i would have a guess at those people who in the past have had cars at the lower end of the market and want something a bit more reliable and with more comfort and are prepared to pay for it.

Answer 5

there are trolls who are on a personal crusade against toyota. so you have to look passed those ppl. statistically they are one of the most reliable vehicles on the road.



happy trails

Answer 6

Almost everyone. From younger people with the corolla to people that need work trucks with the tundra. Families with the suv's and minivans to older people with the Avalon.



They actually make a car for almost anyone. If you include their Lexus line, they also make great luxury cars and even a super car called the LFA.

Answer 7

The military and commercial users......



http://www.brian894x4.com/MILITARYTOYOTAS.html

Answer 8

The uneducated and the gullible.

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